Pretoria on MyPR: Break out of the inbox with smart brand messaging: Gullan and Gullan Photo: Gullan and Gullan Break out of the inbox with smart brand messaging In the digital era, it’s never been more difficult for brands to break through the deluge of information and penetrate consumer’s ever decreasing attention spans. Your brand messaging is one of the most important aspects of a marketing communications strategy. From the language used, to the tone it is delivered in, successful …
